A leading drinks company with the most comprehensive portfolio in the industry wanted to incentivise sellers to promote its Swedish vodka brand over a period of time. The location of the incentive had to be in Sweden. A high target was set and only the 10 very best performers would earn a place on this special trip.
We chose Åre in Sweden. Although the flights are indirect, the stop in Stockholm is quick and timings are good, arriving lunchtime and departing late afternoon on the Sunday. We chose this resort (it’s the biggest & most well known in Sweden), because it is snow sure, offers a great variety of non-ski activities AND offers a buzzy après ski & nightlife scene which was also a big box to tick for them!
‘Both yourself and your local Swedish partner have been fantastic and I cannot fault any elements of the organisation… Really was top class.…we were looked after exceptionally well throughout. The experiences were again incredible and the team loved every element of the trip so it was definitely good to have something set up for each day. The food was stunning.’